Stationery to be sold at convenience stores. The idea was to make each product multifunctional so that the number of items would not have to be so large in order to sell them on a small sales floor.

Design Direction : Shoji ITO
Design : Shoji ITO, Naoki TAKAHASHI
Manufacture : SaneiCorporation, Inc.
Plan & Sales : Loft Co.,Ltd. & Seven-eleven